A profile with a purpose
Aerodynamic and deformation simulations help compare rims and spokes. We also choose rim depth to suit the terrain and riding style, rather than relying on a single test result.
IDEA / ENGINEERING & ATELIER
A carbon rim, precisely tensioned spokes and a reliable hub. IDEA wheel quality comes from how they work together — from development and measurement to hand building and long-term servicing.


01 / DEVELOPMENT, MANUFACTURING & CARE
Aerodynamic and deformation simulations help compare rims and spokes. We also choose rim depth to suit the terrain and riding style, rather than relying on a single test result.
Rim dimensions, spoke lengths, hub drilling and lacing must work together. Checking the wheel build and spoke tension matters too.
Individually replaceable IDEA carbon spokes, conventional truing and documented bearing dimensions make ongoing wheel care and servicing easier.
FROM TRAINING BACK TO THE WORKSHOP
Team experience connects riding, equipment selection and servicing. The Rafkarna IDEA Cycling Team name reflects the long-term partnership with Rafkarna and its IDEA brand.
IDEA team & development02 / TECHNICAL GUIDE
Choose your model and go straight to
what you need to know
Gravel / TECHNICAL SHEET
Component aerodynamics and deformation under measurable conditions. Choose a test and a specific sample; the results always relate to its dimensions and test conditions.
For IDEA G35 ROUBAIX has no separate rim test result in the source data. The results below are for the labelled CALOBRA sample.

CAD simulation at 50 km/h
| RIM | DRAG | WATT | DIMENSIONS |
|---|---|---|---|
| IDEA R35 CALOBRA | 2.87 N | +17 watts | 35x28 mm |
| IDEA R45 CALOBRA | 2.65 N | +1 watt | 45x28 mm |
| IDEA R55 CALOBRA | 2.11 N | +0 watts | 55x28 mm |
CAD simulation at 50 km/h. The results describe the components tested, rather than a complete wheel. For deformation, a lower value means less deflection under the same load. Wattage figures are indicative comparisons within the test, rather than a promise of power savings for a complete setup.
03 / IDEA TEST LAB
In a simulation at 50 km/h, R55 CALOBRA had the lowest drag of the three road rims tested. A deeper rim is not automatically the answer for every route — lighter, shallower rims also have their place in the hills and on rolling terrain.

04 / RIM & TYRE WORKING TOGETHER
Tyre width and suitable pressure complete the wheel’s ride characteristics. We also offer the milKit system for compatible tubeless setups.
Find the right pressure for my model
IDEA / FILM
PERSONAL RECOMMENDATIONS
Tell us what and where you ride. We’ll recommend a suitable setup, check compatibility and take care of ongoing servicing.
Discuss my wheels